According to Ryerson University business professor, Rob Wilson, "Canadians have used coupons only a third as much as Americans."There has been a high degree of "slippage" in Canada--a coupon is clipped and forgotten until it is expired or lost. But, the recession has changed behaviour and consumers are becoming more concerned with being thrifty and getting the best value for their dollar.
Where can we find coupons in Canada?
Grocery stores and newspaper fliers are the most common sources. A number of Canadian magazines also include coupons and Clip n' Save booklets. And, trade shows, such as Canada Blooms and The Women's Show, hand out coupons at the entrance and different kiosks.
An increasing number of consumers are finding valuable coupons online. Drop by the following websites for coupons and deals:
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